Why Did Google Buy DoubleClick?
How This $3.1 Billion Acquisition Helped Make Google The Digital Advertising Behemoth It Is Today
Published in
11 min readMay 6, 2020
What gives a great company that extra oomph or spark? I’ve always been interested in exploring this. In this series of blog posts, I hope to analyze and dissect interesting tech topics from a strategic angle. And hopefully in the process we all can…
